Behind the Scenes: Rocky Mountain Health Plans TV

Rocky Mountain Health Plans is a uniquely Colorado brand.  So every time we produce a new TV campaign, we search out people and locations that are distinctly Colorado.  Check out some of the remarkable people and places we discovered for our latest RMHP spot, “Love Letters.”  Since the start of the campaign, the brand has seen 12% growth in total memberships and 36% growth in individual memberships.


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